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Who is Kevin George?
Kevin George is a psychotherapist, former professional footballer with West Ham United and Charlton Athletic, and Amazon No.1 bestselling author of Soccology. He is one of the UK's leading experts on mental health in professional sport and youth mental health, based in London.
What does Kevin George specialise in?
Kevin George specialises in mental health in professional football, men's mental health, trauma-informed practice, and engaging boys and young men who disengage from traditional mental health services.
ABOUT FAQ
Where did Kevin George play football?
Kevin George played professional football for West Ham United and Charlton Athletic.
Is Kevin George BACP registered?
Yes. Kevin George is a registered member of the British Association for Counselling and Psychotherapy.
What books has Kevin George written?
Kevin George is the author of Soccology: Inside the Hearts and Minds of Successful Professionals, an Amazon No.1 bestseller, preserved in the British Library vault and publishing rights sold internationally.
Mental Health in Football FAQ
How does Kevin George help professional footballers with mental health?
Kevin provides individual therapy, performance psychology sessions, and team psychoeducation for footballers at all levels, using a clinical model grounded in his own experience as a professional player.
What is the Elite Player Performance Plan and how does Kevin George's work align with it?
The EPPP is the Premier League's framework for academy player development. Kevin's psychoeducation programmes are structured to align with its welfare and education requirements across Foundation, Youth Development, and Professional Development phases.
Why do professional footballers struggle with mental health?
Kevin George's research and clinical practice show that football culture actively discourages emotional expression, creating environments where players suppress psychological distress. His book Soccology explores this in depth through interviews with 45 professional players.
Therapy and Clinical Services
Does Kevin George offer therapy in London?
Yes. Kevin George offers individual therapy, family therapy, and specialist clinical support for athletes in London and remotely.
What therapeutic approaches does Kevin George use?
Kevin uses a range of approaches including systemic therapy, trauma-informed practice, psychodynamic therapy, and CBT-informed methods, tailored to each individual client.
Does Kevin George work with young men who avoid therapy?
Yes. Kevin specialises in engaging young men and athletes who have previously disengaged from traditional mental health provision, using approaches that fit their language, culture, and lived experience.
Corporate and Organisations
What corporate mental health training does Kevin George offer?
Kevin offers mental health awareness workshops, resilience programmes, leadership development, and executive coaching for organisations of all sizes, drawing on over 20 years of clinical and leadership experience.
Has Kevin George worked with global organisations?
Yes. Kevin has delivered training and consultancy to organisations including VF Corporation Europe, the Institute of Consulting, and across the Premier League.
Education
Does Kevin George work with schools?
Yes. Kevin George works with mainstream schools, SEND settings, and alternative provision as a consultant, trainer, and clinician with over 20 years of senior leadership and clinical experience in education.
What is trauma-informed practice in schools?
Trauma-informed practice recognises that many young people's behaviour and engagement in school is shaped by adverse experiences. It involves staff understanding trauma responses, building safe relationships, and designing environments that support regulation and learning. Kevin George delivers trauma-informed training and consultancy to schools across the UK.
Speaking and Media
What does Kevin George speak about?
Kevin George delivers keynotes and lectures on mental health in professional sport, men's mental health, trauma-informed leadership, and emotional literacy, drawing on clinical expertise and lived experience as a former professional footballer.
Has Kevin George appeared on television?
Yes. Kevin George has appeared on BBC News, ITV News, Sky News, and as a clinical expert in documentaries produced by Tom Brady for Showtime and Rio Ferdinand for Amazon Prime.